VIDEO GAME NEWS - The social network Odnoklassniki announced the launch of a video monetization program in its groups. It is reported that group administrators can earn money through the use of advertising in videos. The group has to have at least 1K members, and at least 1 video that shows up at the same time should have ~10K views.
10 posts categorized "Odnoklassniki.ru"
Odnoklassniki Launched the Monetarization of Video Content in Groups
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Odnoklassniki Registers Record Influx of New Audience
NEWS.AM - Record number of people registered (+ 66% growth in March) or returned to the social network Odnoklassniki after the prohibition of access to US social networks on the territory of Russia. In addition, compared to last week, there were 36% more restoration cases of frozen accounts. And the activity of social networking has increased by ~40%.
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Odnoklassniki Offers Speech-to-text Messages
TELECOMPAPER - Russian social network Odnoklassniki has started offering speech-to-text messaging. The service recognizes voice messages and covers them to text by default, based on AI and neural networks technology designed by sister company VKontakte. Voice messages in the Russian language for up to 60 mins can be converted.
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Odnoklassniki to Pay RUB 3.3B to Gaming Developers for 2020
TELECOMPAPER - Jan 19 - Russian social network Odnoklassniki, controlled by internet company Mail.ru Group, plans to pay RUB 3.3B to gaming developers for games used on its gaming platform during 2020. The amount increased by 62% YOY, driven by the growth of html-games. About RUB 970M will be paid for mobile gaming developers.
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Mail.ru Group Sees User Payments Boost As It Turns Down Advertising
PAID CONTENT - Sep 6 - The diversified search, email and portal firm Mail.ru Group has seen half-year user payments from its community services rocket 107% since last year to 3.2 billion rubles ($98.5M) – becoming its biggest single revenue line. “The main driver of this growth is the increase of paying user engagement,” said CEO Dmitry Grishin, "especially in virtual gifts and services, as well as in our API platform and self-developed social games.” The payments are coming from the Odnoklassniki social network, My World social service, love.mail.ru dating site and from social games Mail.ru syndicates to third parties. Display ad revenue grew 30.2%. Company net profit hit 4 billion rubles ($123M).
by Robert Andrews
See full article at Paid Content
This post also appears on OnlinePersonalsWatch.
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Odnoklassniki Starting English Version
THE MOSCOW TIMES - June 19 - Russia's second-largest social network Odnoklassniki is starting an English version of its site. Odnoklassniki, which means "classmates," was launched as part of Mail.Ru Group in 2006 to help people connect with former school friends. According to statistics from LiveInternet, ~29M people visit Odnoklassniki daily, putting it slightly behind VKontakte's 33M daily visitors. As of March 2012, Odnoklassniki had 87.5M registered users. Facebook has over 900 million users.
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Mail.ru to Speak at the Social Media Conference in Moscow
PRESS RELEASE - Sep 13 - Mail.ru will speak at the Social Media Conference taking place on September 29-30, 2011 in Moscow. Elena Abashkina, Director of social commerce development at Odnoklassniki.ru / Mail.ru Group will cover social media, social networking and strategic communications in Russia.
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Russian Social Network Odnoklassniki.ru to Launch Targeted Ads
RIA NOVOSTI - May 29 - Russia's second largest social networking site Odnoklassniki.ru is launching a targeted advertising system. Odnoklassniki.ru is owned by Mail.ru. The site receives about 20 million visitors per day.
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Digital Sky Completes Purchase Of Odnoklassniki.ru And Exits Nasza-Klasa.pl
TECH CRUNCH - Aug 31 - Internet investment group Digital Sky Technologies (DST) today formally announced the acquisition of Russian social network Odnoklassniki.ru. DST has bought out the minority shareholders in Forticom Group Limited – which it now fully owns – and Odnoklassniki, and interestingly transferred its interest in the Polish social network Nasza-Klasa.pl to the previous minority shareholders of Forticom as part of the deal. Russian newspaper Vedomosti pegged the deal size at between $14 to $28M. Founded in March 2006, Odnoklassniki.ru is said to gave generated revenues of $4M in 2009 from display advertising, paid services, contextual links and social games, with a net income of $11M in 2009. The social networking site claims 45M registered accounts, attracting 10M visitors on a daily basis. FULLL ARTICLE @ TECH CRUNCH
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Odnoklassniki.ru Founder To Sell Its Interest To DST
QUINTURA - Aug 24 - The leading Russian internet investment group, Digital Sky Technologies, which owns 80% interest in leading Russian social network Odnoklassniki.ru, is acquiring the remaining 20% stake from Odnoklassniki.ru founder, Albert Popkov. The deal could be valued at between $14M and $28M. FULL ARTICLE @ QUINTURA
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