TECH CRUNCH - LinkedIn introduces AI-powered writing suggestions, which will initially be offered to people to spruce up their LinkedIn profiles, and to recruiters writing job descriptions. Both are built on advanced GPT models, said Tomer Cohen, LinkedIn's CPO. The company is also creating a bigger focus on AI in LinkedIn Learning, corralling 100 courses around the subject and adding 20 more focused just on generative AI.
328 posts categorized "LinkedIn"
LinkedIn Expands Its Generative AI Assistant to Recruitment Ads and Writing Profiles
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LinkedIn Has Turned 20
FAST COMPANY - LinkedIn was launched in 2003, at the same time as several other social networking start-ups, most of which failed. Its emphasis on members' professional lives rather than personal pursuits was initially seen as a strategic blunder. However, LinkedIn became a rare example of a company that saw its greatest success after being bought. Microsoft acquired the site for $26.2B in 2016 but let it continue to chart its own destiny. Today, ~4,500 job applications are submitted, and eight hires are made every minute on the platform. The lesson? "The less exciting turtle does win the race sometimes," says Reid Hoffman, the company's co-founder. To tell LinkedIn's improbable story, FastCompany talked to dozens of eyewitnesses, including founders, key employees, early users, independent observers, and current executives.
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LinkedIn Begins Job Cuts
CNBC TV18 - LinkedIn reportedly began letting go of employees on Feb 13, months after the firm said it was not planning any layoffs but a hiring freeze across some verticals of the company. This is part of Microsoft's plan to lay off 10K staffers.
by Kanishka Sarkar
See full article at CNBC TV18
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LinkedIn Crosses 100M Members Mark in India
TIMES OF INDIA - LinkedIn has announced that it has crossed 100M members in India. Along with this, LinkedIn has also launched the 10 most in-demand skills required by companies; and the Workplace Learning report to reveal the priorities of L&D leaders in India. "Companies in India are adopting a skills-first approach to hiring with ~50% of India’s recruiters on LinkedIn explicitly using skills data to fill their roles, which is higher than the global average of 45%," added the company.
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LinkedIn Previews New Job and B2B Product Search Options Coming in 2023
SOCIAL MEDIA TODAY - LinkedIn has previewed some of its planned updates for 2023, including new job category filters, which align with trending career shifts, and improved search options for product listings in the app. Users can list their business products on their pages on LinkedIn. LinkedIn will soon test new job listing categories, based on location, company, role flexibility, and more on LinkedIn's new job search filters. LinkedIn's also looking to add new category filters for its product listings in the app, providing more discovery potential for its B2B product pages.
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LinkedIn Is Betting on AI More Than Any Other Platform
JPOST - LinkedIn decided to toughen its policy towards fake profiles and content that does not comply with the rules of its community - more so than any other platform. For this reason, it is investing in developing advanced AI.
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LinkedIn Partnered With GitHub to Provide Its Users With 40 Free Courses
TECHIEXPERT - LinkedIn has partnered with GitHub to facilitate its users with ~40 free courses, which will remain accessible until the end of Mar 2023. This partnership facilitates hands-on practice technology to launch the new LinkedIn Learning with GitHub Codespaces integration. The new feature will help the software developers watch a course and get actual workplace-like practice from anywhere.
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LinkedIn Launches Focused Inbox and Messaging Safety Tools to Grip with Spam and Scams
TECH CRUNCH - LinkedIn is rolling out a "focused" option for incoming messages with others relegated to an "other" box, and it's turning on new automatic spam and harassment detection and a new feature to report unwanted messaging. Focused messages include "the most relevant new opportunities and outreach" which works using AI algorithms. The spam reporting, meanwhile, will come in the form of a new action that is offered to users when they read or triage their mail, "report an inappropriate message."
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LinkedIn's New Feature Lets Users Schedule Posts for Later
TECH CRUNCH - LinkedIn is rolling out a new feature that allows users to schedule posts to send at a later time. It has seemingly been tested internally for several months already, according to at least one online report back in Aug from the web developer and app researcher Nima Owji, but it seems that LinkedIn is now readying things for prime time.
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LinkedIn CEO Chased Overseas for Growth, Finds India Leading the Turf
BENZINGA - LinkedIn CEO Ryan Roslansky braced for the site growth in markets like India, which prepared for economic headwinds more broadly by pausing hiring. Most of LinkedIn's growth happened outside of the U.S., adding that new members are joining the networking site in markets like India, Indonesia, and Western Europe. India has become LinkedIn's fastest-growing market as more companies and advertisers come online, with sales in the country rising at a 50% YoY clip.
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LinkedIn Takes Aim at Scam Accounts With New Security Features
PCMAG - LinkedIn is preparing to roll out new security features to protect users from scammers posing as fake corporate executives and job recruiters on the platform. One of them includes adding a new "About this profile" feature, which will show users when a LinkedIn user created the profile, and if it's been verified with a phone or a work email. The other change involves detecting AI-generated images on LinkedIn profiles pages.
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LinkedIn Ran Social Experiments on 20M Users Over 5 Years
NEW YORK TIMES - LinkedIn ran experiments on ~20M users over 5 years that, while intended to improve how the platform worked for members, could have affected some people’s livelihoods. In experiments conducted worldwide from 2015 to 2019, Linkedin randomly varied the proportion of weak and strong contacts suggested by its "People You May Know" algorithm - the company's automated system for recommending new connections to its users.
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LinkedIn Launches New Tools for Sharing Visual Content
TECH CRUNCH - LinkedIn is rolling out new features for creators that are designed to make it easier to share visual content on the social network. Creators on LinkedIn will be able to add a clickable link directly onto their images and videos to drive traffic to their websites or other resources, regardless of whether they're on or off LinkedIn. The company is also launching a new Templates feature that is designed to help creators ensure that their text posts will stand out in users' feeds.
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LinkedIn Is a Major Growth Driver for Microsoft
WEBPRONEWS - It is revealed that LinkedIn is now one of Microsoft's biggest growth drivers. The Business & Productivity segment (comprised of Office Products, LinkedIn, and Dynamics) makes up 32.1% of its total revenue in 2021. While LinkedIn only represents a small percentage at 11% of the selected Social Networking Sites' total users, compared to Facebook and Instagram, which has a higher growth rate in terms of average revenue per user, LinkedIn had a stable average ARPU growth of 23% since 2017. LinkedIn's value to Microsoft is also driven by the results it delivers, providing 4.4x higher cost-per-click than Facebook, 12.84x higher than Twitter, and 0.48x higher than Instagram. Similarly, is 277% more effective at lead generation than Facebook and Twitter.
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LinkedIn CEO Reveals the Generational Data Behind the Great Reshuffle
FORTUNE - LinkedIn CEO Ryan Roslansky revealed how the end of 2021 brought on a surge of professionals jumping ship to new employers following a period of great uncertainty which he refers to as the Great Reshuffle. The surge in job-hopping was mainly driven by Gen Z and millennials, who moved at a record pace in what represented an unprecedented shift in the advertising industry. While Roslansky’s findings specifically refer to the advertising industry, it serves as a warning to every sector that retaining Gen Z talent is not as straightforward as it once was with previous generations.
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