TECH CRUNCH - Meta is testing two new tools on Instagram to boost advertising revenue as the company struggles with weak advertising demand. The first tool is ads in search results, which will show up in the feed when users tap into a post from search results. The second tool is Reminder Ads, which will make it easier for businesses to announce, remind, and notify people of future events or launches. Meta plans to launch ads in search results globally in the coming months and Reminder Ads are rolling out to all advertisers.
by Aisha Malik
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