TELECOM PAPER - June 11 - Carolyn Everson, the head of advertising at Facebook, has announced she is leaving the company to start "a new chapter." Carolyn Everson has been at the company for over 10 years, helping Facebook build up its advertising operations: ad revenue accounted for $84.2B of its ~$86B of revenue in 2020. Everson will be replaced on an interim basis by Nicola Mendelsohn, who oversees the group's Europe, Middle East, and Africa region and has been at Facebook for over 8 years.
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Facebook Ad Chief Everson Announces Departure After 10 Years
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Facebook Confirms the Realization of Its Own AR Software
MY SAN ANTONIO - June 10 - Facebook confirmed that the company is already working on its own operating system for AR hardware to optimize performance, energy efficiency, and computational capacity in normal-looking glasses. The VR glasses would be accompanied by thermal glass protection. Also, they will have a casual size to look like normal glasses but with a capacity similar to that of a computer. On the other hand, their design will be based on the microkernel architecture to be safe and reliable.
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TikTok Is Still The World's Most Downloaded App
INQUIRER - May 11 - TikTok is still the most downloaded non-gaming app worldwide in Apr 2021, with ~59M new downloads recorded in the space of a month. The social network outstrips Facebook and Instagram and saw its largest installs in Brazil with 13% growth.
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Top Platforms Are Unsafe for LGBTQ Community
USA TODAY - May 11 - Pew Research Center study in Jan said ~80% of social media companies are doing an only fair or poor job at addressing online harassment or bullying on their platforms. The Pew Center study also said ~ 68% of lesbian, gay or bisexual adults who say they have been harassed online think it occurred because of their sexual orientation. Facebook, YouTube, and Twitter each said in separate statements that they want to make their platforms safer for all, including the LGBTQ+ community.
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Facebook Takes on Nextdoor With Neighborhoods Tool
CNET - May 6 - Facebook is testing a new tool aimed at helping people get to know their neighbors and local communities, taking on social media app Nextdoor. Facebook is rolling out a feature with its mobile app called Neighborhoods in four US cities and Canada. Facebook users have to be at least 18 years old to use the new tool.
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Facebook Launches Clubhouse Competitor Live Audio Rooms
BUSINESS OF APPS - Apr 22 - Facebook launched its Live Audio Rooms, a Clubhouse competitor that gives users a platform to listen to conversations and discussions. Facebook announced that it was also building a range of new audio creation tools added to the app. They include speech-to-text and voice morphing based on AI technologies. The social network is also adding sound and voice effects. Users will soon create short-form Soundbites, creative audio clips to share moments with others. Facebook will also be adding podcasts to its list of audio features. Creators will ultimately be able to monetize their audio content and accept donations from listeners.
by Anne Freer
See full article at Business of Apps
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It's Never Been Easier to Start a Social Network. Succeeding Is Another Story
CNN BUSINESS - Apr 9 - Trump is reportedly planning to launch a social media platform. Last year TikTok hit the 100m user mark in the U.S. Clubhouse, Gab and Parler emerged. Early social networks like Facebook and Twitter enjoyed a distinct advantage: They were early movers. Today, advances in tech have made it trivial to establish a website and build social functionality: (Heroku on Amazon, or Microsoft Azure with code from Github). A barebones copycat of Facebook might cost $25k, but bandwidth and storage costs could quickly spiral out of control. If you ended up with tens of millions of engaged users, costs could be a $1m/mo. An even bigger challenge is figuring out what product to offer and USPs. A lot of the first invites to Clubhouse, similar to LinkedIn, went to VCs and founders. Everyone wants to join the network where the investors are. Then there's still the question of profitability.
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Personal Information of ~533M Facebook Users Leaks Online
MARKET PRIMES - Apr 6 - The phone numbers, email addresses, locations as well as other personal information of ~533M users of Facebook have reportedly been found on a website used by hackers. The breach included the records of 6M users from India, 11M users from the UK, and 32M users from the US.
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Facebook Will Pay Murdoch for News in Australia
CNN BUSINESS - Mar 17 - Facebook is teaming up with News Corp Australia for 3 years just weeks after the country passed a groundbreaking law requiring tech companies to pay for news content. It will allow content from much of Rupert Murdoch's local media empire, including The Australian newspaper, to be featured on Facebook News - a section of the platform that curates coverage from selected publishers. The terms of the deal were not disclosed.
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Facebook Launches Instagram Lite in 170 Lower Bandwidth Countries
REUTERS - Mar 11 - Facebook said it was launching a "lite" version of Instagram in 170 countries that will enable people with poor internet to access the photo and video sharing social networking service. Instagram Lite will be available for Android-based phones and require less bandwidth than the traditional version. The app requires just 2 MB - versus 30 MB for Instagram - and runs even on slower 2G networks, allowing customers in parts of India, Africa, Asia and Latin America with older internet infrastructure to access the service.
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Instagram Bringing Reels to Facebook in India, Clubhouse-Like Feature Also in the Works
FINANCIAL EXPRESS - Mar 10 - Instagram is set to give some creators in India an option to share their short video clips- Reels on Facebook's main page. The company will now be sharing the Instagram Reels with augmented-reality effects in the news feed of Facebook. The company is also calling this feature separately "Reels on Facebook." The company is also looking forward to introducing Clubhouse-rival on its platform. The new feature is expected to be called Audio Rooms and can be a Clubhouse-like experience for users, especially Android users who do not have access to Clubhouse currently. The development was spotted by a popular reverse engineer, Alessandro Paluzzi.
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Facebook Is Reportedly Working on a Clubhouse Copy
THE VERGE - Feb 11 - Facebook has reportedly set its sights on social audio. The company is working on a copycat of Clubhouse, the buzzy invite-only social audio startup. The Times reports the product is in the "early stages of development," so it's unclear if and when it might launch. The news comes only five days after CEO Mark Zuckerberg joined Clubhouse and participated in a room to talk about the future of augmented and virtual reality.
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Signal and Telegram Downloads Surpassed Facebook's Messenger
FORTUNE - Feb 3 - The number of monthly downloads of Telegram and Signal has skyrocketed since Oct and, in Jan, surpassed Facebook's Messenger. The growth in downloads for Signal has been especially pronounced, shooting from ~1.2M a year ago to ~30M by late January. Messenger and WhatsApp are used by 1.3B and 570M, respectively, compared to 46M daily users for Telegram and 13M for Signal. The reasons for the apps' recent popularity regarding concerns over Facebook's privacy practices.
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TikTok Overtakes Facebook for Screen Time
TECH.CO - Jan 19 - TikTok has overtaken Facebook when it comes to how long its users spend on the app. According to the report by App Annie, TikTok screen time has overtaken Facebook for the first time, with its average user managing to fit in 21.5 hrs a month. This figure is up from around 12 hrs average TikTok use per month in 2019, and a 325% increase YoY. While Facebook screen time has also increased, it has done so on a smaller scale, and yet both of these easily dwarf the platforms that follow - Instagram, Facebook Messenger, and Whatsapp.
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Report Finds Many Americans Rely on Social Media for News
MEDIAPOST - Jan 13 - 53% of Americans get their news from social media at least some of the time, but an increasing percentage of them feel it is making them more confused about current events. That's the finding of a new report from the Pew Research Center, which has been tracking Americans' use of social media for news for several years. The report suggests that social media is becoming a less reliable source of news for many Americans. Not surprisingly, Facebook is the primary social media source of news, with 36% of Americans citing it the social network as a "regular source" for news, followed by YouTube (23%), Twitter (15%), Instagram (11%), Reddit (6%), Snapchat (4%), LinkedIn (4%), TikTok (3%), WhatsApp (3%), Twitch (1%) and Tumblr (1%).
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