TECH CRUNCH - Meta plans to use generative AI to create ads for different companies by the end of the year, according to CTO Andrew Bosworth. The company has created a generative AI team and is exploring the use of large language models like OpenAI's GPT-4 and Google's PaLM to aid 3D model creation. Bosworth also suggested that LLMs could enable users to create worlds simply by describing them, making content creation more accessible.