Social Networks That Have the Highest Usage Among Gen Z and Millennials

AFP RELAX NEWS - A study looked at social media usage among Generation Z and millennials and how this usage has changed in 2021. Here are the results of the usage in Oct 2021 compared to Oct 2020.

Generation Z (% Oct 2021/ Oct 2020)

1. YouTube: 77% in 2021 / 79% in 2020
2. Instagram: 67% in 2021 / 62% in 2020
3. TikTok: 64% in 2021 / 45% in 2020
4. Snapchat: 60% in 2021 / 56% in 2020
5. Facebook: 42% in 2021 / 36% in 2020
6. Discord: 34% in 2021 / 33% in 2020
7. Twitter: 32% in 2021 / 33% in 2020
8. Facebook Messenger: 31% in 2021 / 23% in 2020
9. Pinterest: 29% in 2021/ 29% in 2020
10. Fortnite: 25% in 2021 / 13% in 2020
11. Reddit: 18% in 2021 / 18% in 2020
12. WhatsApp: 17% in 2021 / 11% in 2020

Millennials (% Oct 2021/Oct 2020)

1. Facebook: 75% in 2021 / 76% in 2020
2. YouTube: 72% in 2021 / 71% in 2020
3. Instagram: 58% in 2021 / 59% in 2020
4. Facebook Messenger: 62% in 2021 / 59% in 2020
5. Snapchat : 41% en 2021 / 42% in 2020
6. Twitter: 29% in 2021 / 36% in 2020
7. TikTok: 42% in 2021 / 30% in 2020
8. Pinterest: 23% in 2021 / 28% in 2020
9. WhatsApp: 16% in 2021 / 25% in 2020
10. Reddit: 16% in 2021 / 18% in 2020
11. Discord: 15% in 2021 / 17% in 2020
12. Fortnite: 10% in 2021 / 7% in 2020

See full article at Forbes