VERDICT - Feb 15 - Bebo co-founders Michael and Xochi Birch have announced a relaunch of Bebo in Feb 2021, 16 yrs on from the social media platform's creation. The Bebo relaunch may resonate with generation X and millennials who used the platform in the late 2000s, but Bebo nostalgia and will not be enough for success. In a fast-paced industry, the Bebo relaunch will need innovative features to appeal to a wider user base and avoid failure. While the exact design and features of the 'new' Bebo are not known, the platform will avoid newsfeeds pushing misinformation. For that reason, the relaunched version of Bebo will not include a newsfeed, focusing on profiles and interactions between friends in real-time.
See full article at Verdict
See the top news on Bebo
