PRESS RELEASE - Oct 10 - Hornet, the gay social network with ~30M users, is launching its Version 7 with ephemeral video short stories that feature funny memes, flirtatious presentations, musings about life’s challenges, and encouraging gym workouts. Every user can post video short stories but remains in full control over the audiences. Also new in Version 7 is an option for users who prefer not to be presented in nearby searches of online profiles to be "off the grid."
Mark Brooks: Video shows life, and is entertaining and real. Exactly what people desire most right now. We saw a massive media shift from web to mobile. I think this shift from text+still images to video+stories is no less significant.