TECH CRUNCH - Jan 22 - The anti-Facebook social network today launched the ability to share music and video clips in its feed. Ello hoped to dethrone Facebook by not having ads. But while hipsters had fun hating on Zuck’s creation for a few days, they all went back to it and promptly ditched Ello. Now it’s left with $5.5 million squeezed out of investors and no reason to exist.