BIZ REPORT -- July 30 -- According to a recent report from Quantcast, widgets are actually driving traffic to some social networking sites. Among those who benefited from the small applications: HOTorNOT's number of unique daily visitors doubled, RockYou's visitor count grew 228%, and Slide's site traffic increased 265%. Widgets also simplify things for marketers by giving them a clearer picture of how, when, and why their content is being used. FULL ARTICLE @ BIZ REPORT
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