TECH CRUNCH - Reddit will open up a waitlist for developers who want to build software for the platform using a new toolkit from the company. The company plans to pair the new toolkit with a directory of third-party software extensions that moderators and Redditors alike can browse from to craft a custom Reddit experience.
Reddit Launches a New Developer Portal to Give Third-party Apps and Bots a Boost
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Tencent Reports First Revenue Drop as Gaming Regulations and COVID-19 Bite
BUSINESS WORLD - Tencent's revenue declined 3% to $19.78B for the three months ended June 30 from $20.3B a year earlier. It is hurt by a government clampdown on game approvals and playing time as well as COVID-19 lockdowns and a weakening economy that squeezed ad sales. Tencent plans to sell all or bulk of its $24B stake in food delivery firm Meituan to placate domestic regulators.
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TikTok Launches New Ad Solutions With Smarter Targeting and Amplified Product Discovery
TECH CRUNCH - TikTok is launching a new commerce ad suite called "Shopping Ads". It allows advertisers to highlight one or more products in their in-feed video ads in a way that amplifies product discovery and purchase intent. The company is currently testing three formats of Shopping Ads, including Video Shopping Ads, Catalog Listing Ads, and LIVE Shopping Ads. Shopping Ads provide dynamic experiences based on the shopper's intent to purchase, with smart targeting and optimized ad delivery.
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Meta Rolls out New Reels Features on Instagram and Facebook
TECH CRUNCH - Meta is launching new Reels features for Instagram and Facebook. The company is rolling out an "Add Yours" sticker for Reels on both social networks, Facebook Reels insights, and Reels Remix features on Facebook. Meta is also opening up Stars, the virtual items that allow fans to express their support for their favorite creators, on Facebook Reels for all eligible creators. In addition, Meta now allows all users to crosspost Reels from Instagram to Facebook easily. Meta is also launching auto-created Facebook Reels, which are Reels compiled from previously-shared Facebook Stories.
by Aisha Malik
See full article at Tech Crunch
See the top news on Meta
See the top news on Facebook
See the top news on Instagram
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Meta Launches Horizon Worlds in France and Spain
TECH CRUNCH - Meta is launching Horizon Worlds, its social platform for VR, in France and Spain. In a Facebook post, Mark Zuckerberg announced the launch with an unappealing photo and noted that it plans to expand the platform to more countries.
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TikTok Rolls out a Basic In-app, Text-to-image AI Generator
TECH CRUNCH - TikTok has rolled a new in-app text-to-image AI generator that lets users type in a prompt and receive an image that can be used as the background in their videos. The effect is called "AI greenscreen" and can be accessed via the short-form video app's camera screen. The images that TikTok's AI generator produces are quite basic when compared to the output from notable text-to-image models where TikTok's model produces abstract imagery.
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Meta Invests in Take App, a Singaporean Startup That Helps Merchants Sell via WhatsApp
TECH CRUNCH - Meta recently invested in Take App, a fledgling Singaporean startup founded by former Facebook engineering manager Youmin Kim, who left the social network last year to work on the app. Take App serves as an easy way for those with little technical know-how to set up a simple website to facilitate online orders, replete with a shopping cart, payments, and a direct connection to WhatsApp for managing and tracking the final order. The company claims 1K businesses have used Take App across 35 different markets, though the vast majority are based in Singapore, Malaysia, and Indonesia.
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For This Reason, WhatsApp Is Not So Popular in the US
GEARRICE - A survey conducted by the Pew Research Center in the US showed that WhatsApp does not have much popularity. It is estimated that less than 20% of smartphone users use the WhatsApp mobile application. Currently, in that country, mobile phone offers for SMS are very attractive, thanks to the rates for text messages and free minutes included in almost all plans. Facebook Messenger is also another online communication service that is widely used in the US with a. 87%. This is followed by FaceTime at 34%, Zoom (34%), and even Snapchat (25%).
by Henry Purdy
See full article at Gearrice
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Trust & Safety Connect Is Tomorrow
VSN - Trust & Safety Connect (TSC) is on Wed 17th August 11:30AM EST (New York) thru 1:00pm and is on 'Looming Legislation.' We have all stars panelists from ODA (Online Dating Association) and RealMe, and moderator Norman Petty, who is head of Trust & Safety at The Meet Group. Email mark@courtlandbrooks.com to RSVP for TSC. There are 40 places only.
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News By Company - Super Useful Reference List
VSN - One of the things that makes VSN.ist special is the "News By Company" historical reference list.
Very Social Network was started in 2004 (called Social Networking Watch back then) and we have faithfully catalogued the news on hundreds of social communities. VSN has become quite a useful historical research tool at this stage. So, I'd like to point out a little link on the sidebar of VSN that may be useful for you. If you'd like to look up a company and see their news in summary format, please see "News By Company", on the VSN sidebar on web, or down below if you're reading VSN on mobile. Scroll all the way to the bottom of that page to see the DeadPool, as well. Let me know any questions. ;-) - mark@courtlandbrooks.com
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